The Practical Usage of Identities

Screenshot of Identity configuration screen

Identities define how your AI persona looks, sounds, and presents itself to users.

What You Define in an Identity

  • Appearance & Voice – Avatar, background, and voice selection

  • Background & History – Age, life story, and personal experiences

  • Personality Foundation – Core motivations and values

  • Communication Style – Tone and interaction approach

How Identities Work with Other Assets

An Identity combines with a Character and Role to create a complete Persona:

Example

  • Identity: "40-year-old Professional" (appearance, calm voice)

  • Character: "Friendly and Reliable" (helpful behavior)

  • Role: "Studio Guide" (teaching expertise)

  • Result: Professional teaching persona

Reusability

The same Identity can work with different Characters and Roles to create multiple Personas while keeping the same appearance and core personality.

Plan your Identity to work with multiple Characters and Roles - this saves time and keeps your personas visually consistent.